EVENTS

Runroom LAB Synthetic Buyer Persona

Can we create our buyer persona and interview it with AI? A workshop to explore how to create our synthetic BP, with Laura Polls, Head of Experience Research, and César Úbeda, CXO at Runroom.

Format:: Online
Schedule:: 13 February 2025

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Speakers

Laura Polls

Head of Experience Research & Director of Runroom Academy

Con casi 20 años en el sector digital, Laura está especializada en investigación y Service Design con foco en impacto y Continuous Discovery. Está certificada en Advanced Design Thinking por IDEO y es formadora certificada en Lean Product Discovery y Lean Product Management (Sense & Respond). Profesora en BAU, donde lidera el módulo de Product Discovery en el Máster en Experiencias Digitales.

César Úbeda

Chief Experience Officer y Co- founder en Runroom

Let's talk

Tell us about your challenge, and we'll explore how to turn it into a growth opportunity together.